Five minutes, 20 slides. What would you say?

At every Ignite, 16 artists, technologists, thinkers, and personalities will take the stage to answer this challenge.

Location:

Washington, D.C. 20001
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Ignite DC #9

Jorge E. Rondon

Start with WHY

Based on the book written by Simon Sinek, Start with WHY addresses a way to inspire others by communicating the "why you do what you do" There are tangible examples of organizations like Apple and General Electric that used this type of communication to engage customers and inspire employees.

About Jorge E. Rondon:

I have work as an strategy and innovation consultant for commercial firms and government agencies. I have realized during my career, that designing a the right strategy, optimizing all processes and leveraging in the latest technology is simply not enough. So an organization can achieve a sustainable change or growth, it is necessary to inspire their employees and customers. I have successfully used this pitch to help leaders to lead rather than only managing.