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Ananda Leeke
What is Digital Sisterhood?
Did you know women represent 87.1 million of the total U.S. adult online population (163.8 million) in 2010? According to the BlogHer-iVillage 2010 Social Media Matters Study, co-sponsored by Ketchum and the Nielsen Company, there are 67.5 million women (18 to 76 years old) out of 126.9 million social media users in the U.S. Now that's digital sisterhood!
Digital sisterhood is the feminine currency women use to create relationship wealth through the connections they make, conversations they have, communities they build, causes they support, collaborative partnerships they establish, and commerce they engage in with women they meet online and offline. The relationship wealth of digital sisterhood is based on what women care about and their shared interests and experiences. How do women connect? What are their conversations? What communities do they build? What collaborative partnerships do they form? What types of commerce do they engage in?
The answers to these questions lead to one truth. Women are standing in their power and reclaiming themselves online and offline. They move with a power not seen before. It is rooted in women being fully,
P - Present when they
O - Own their lives as
W - Women who believe they have
E - Everything they need to live out their
R - Revolution of authenticity.
May all women know their investment in themselves and each other will yield a high return!
About Ananda Leeke:
Ananda Leeke is a lawyer turned innerpreneur, author, artist, coach, and yoga teacher. Leeke moderated the "Women in Social Media: Creating Your Digital Footprint" panel at the Blogalicious DC Meet Up in April 2010. She taught yoga for social media users during DC Digital Capital Week and at the Blogging While Brown Conference, and gave a talk on "Who's living inside of me?" at IgniteDC #4 in June 2010. She launched her Sisterhood the Blog Radio monthly series and DC focus group meetings for women in social media at Martin Luther King, Jr. Memorial Library in August 2010. In addition, she served as co-moderator for an open-mic luncheon discussion on women bloggers' experiences and conducted a series of audio interviews with women bloggers about their digital sisterhood experiences at the Blogalicious Conference in October 2010.
Leeke penned That Which Awakens Me: A Creative Woman's Poetic Memoir of Self-Discovery (2009) and Love's Troubadours - Karma: Book One (2007), a novel. Her six-word memoir was published in It All Changed in an Instant: More Six-Word Memoirs (2010) by Writers Famous & Obscure. Her poetry appeared in Beyond the Frontier: African American Poetry for the 21st Century (2002).
